

Serving Our Customers
Pillar Statement
To always connect with you, to understand you and help give you what you need, when you need it, in a way that works for you
Pillar Objectives
- Offer the best sustainability-oriented products and services
- Highlight sustainability and focus on impact in customer messaging
- Be transparent and fair in all aspects of customer relation
- Contribute to the well-being of customers
- Ensure the safeguarding of customer data and privacy
Select Key Achievements
Q3
- Launched two new social housing products Mazaya 2.0 and Tas'heel catered to low-mid income customer segments
- NBB’s Education Loan Campaign offers 2 lucky winners 1 year tuition installments
- NBB successfully financed the first beneficiary under the ‘Tas’heel’ finance solutions, enabling them to purchase a residential villa in Deerat AlOyoun, in conjunction with the Ministry of Housing and Urban Planning and Eskan Bank.
- NBB partnered with Cork Information Technology W.L.L to introduce a Supply Chain Finance solution for its Corporate and SME clients and their suppliers.
- NBB extends support to SMEs with upgraded Tamweel Al Watani Scheme
- NBB increased fraud awareness campaigns for its customers
Digital Transformation
Retail Mobile app | 2019 | 2020 | 2021 | 31-Sep-2021 | 31-Sep-2022 |
Digitally registered customers | 58,066 | 77,096 | 107,200 | 97,744 | 136,492 |
New bank customers onboarded digitally | - | - | 9,860 | 5,386 | 24,246 |
Credit and pre-paid cards sold digitally | - | - | 3,232 | 1,660 | 7,874 |
Retail end-to-end products and services offered digitally | 19 | 19 | 22 | 22 | 24 |
Number of logins to the NBB mobile app (monthly) | - | - | 291,248 | 837,689 | |
Number of transactions made through the mobile app | 673,724 | 791,532 | 891,343 | 704,303 | 1,836,806 |
Business Online Banking (“BOB”)
The customer onboarding data has been modified based on the dormant user / customer deletion conducted on BoB
Access point | Dec-19 | Dec-20 | Dec-21 | Sep-22 | Target |
Branches | - | - | - | 21 | 23 |
POS terminals | - | - | - | - | - |
Interactive Teller Machine | 0 | 2 | 2 | 3 | 3 |
ATMs | 96 | 91 | 90 | 96 | 100 |
CDMs | 18 | 18 | 25 | 25 | - |
Responsible Customer Relationships
- NBB launched new Credit Card Campaign that enables customers to transfer their other banks’ card outstanding balance at 0% monthly interest
- NBB have successfully restructured a locally established Bahraini entity considered as a non-performing account, resulting into saving multiple Bahraini jobs with the addition of promoting jobs. This initiation also enabled Bahrainis to continue to pursue the services provided by the same entity.
- NBB launched a customer satisfaction survey to measure satisfaction levels of it's Retail banking products and services. Customers who participated in the survey were rewarded with points as incentive